For You, From Us

Resources and writings for you, from the Bellwether Team.

The Winter Guide to Seasonal Coffee Shop Success

The winter season is arguably the busiest time of year for coffee shops. As customers travel home to celebrate the holidays with friends and family, they’ll come to your shop to warm up, grab a drink and a bite to eat, and enjoy a conversation with those they love the most. Adding to the influx […]

Meet Liz: Bellwether’s Product Marketing Manager & Cafe Owner

The best thing about the coffee industry is the people in it, so we’re pulling back the curtain to spotlight the amazing team we have here at Bellwether. Who: Liz PachaudRole: Product Marketing ManagerLocation: Seattle, WA As Bellwether’s Product Marketing Manager, Liz is the brains behind much of our communications, website, and media.  Her 10+ […]

Episode 5: The Future Price of Coffee

Pricing is a major issue across the specialty coffee industry. As retail prices for roasted coffee and coffee beverages continue to climb, the price we pay for green coffee produced at origin has remained stagnant—creating a huge discrepancy and unsustainable livelihood for farmers. In this episode, we discover why commodity pricing is a terrible way […]

Episode 4: The Future of Independent Cafes

It’s no secret that the traditional cafe model operates on razor-thin margins. This limiting scope is no longer an option for coffee shop owners in today’s competitive market. In this episode, we speak to three coffee entrepreneurs about their innovative models, approach to cafe profitability, and the decisions they’ve made to grow their respective businesses. […]

Episode 3: The Future of Coffee Farms and Climate Change

The specialty coffee industry’s top threat isn’t supply chain shortages or increased competition. It’s climate change. In this episode, we discuss why climate change is forcing coffee producers to rethink their livelihoods, how coffee shop owners can reduce their carbon footprint, and what consumers can do to ensure coffee has a fruitful and sustained future […]